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The Digital Chief Weekly · Thursday 07:00

Once a week. No noise.

Everything that mattered this week, filtered for the people responsible for digital. Thirteen desks distilled: what changed, how confident we are, and what to do about it. Every Thursday at 07:00, from 3 December 2026.

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The Digital Chief Weekly · Thu 07:00
Issue 001 · 3 December 2026 · Preview

This week.

01AI Max for Search goes global — audit match types this weekSearch · Act
02Meta moves Advantage+ defaults to full automationPaid social · Act
03ICO gives adtech vendors six weeks to respondPrivacy · Monitor

What is in it.

01

The week's five signals

Ranked, with a verdict on each: act, monitor or ignore.

02

Ordered by your desks

Follow the desks you are responsible for and the Weekly reorders itself around them.

03

The Chief's Take

One judgement a week, in the first person, clearly labelled as opinion.

04

Ask your team

Three questions to take into Monday's meeting. Copy them straight out.

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Past issues41AI Max goes global, and what it does to your reporting40Consent mode v3, and the tag nobody owns39Retail media benchmarks, and a metric worth arguing about38The measurement stack most teams will run in 2027