Digital Strategy, Leadership & B2B

lumo-s-billboards-now-know-which-of-them-is-standing-in-the-sun-01c94606

programmatic-retail-media

A sun-mapping partnership feeds an hour-by-hour solar read into every screen in the network, so a campaign can trigger on the light falling on one billboard rather than on a regional weather forecast.

you-can-finally-see-your-ai-overview-impressions-but-not-the-clicks-6f43f4c9

search-discovery

Generative AI performance data and an opt-out switch are now live for every Search Console property. The reports count impressions rather than clicks, and the rollout may not have reached everyone it claims to.

creator-pay-rules-are-shifting-on-every-major-platform-900de8cf

social-creators

Seven platforms, seven different rulebooks on who qualifies, what they keep and when they pay. Several are about to change again, and some of the key figures are third-party estimates rather than confirmed terms.

chatgpt-is-now-a-search-engine-and-brussels-wants-proof-it-s-safe-6c2b939a

privacy-trust

The European Commission has designated ChatGPT, Reddit and Roblox as 'very large' online services under EU law, forcing all three into stricter risk-assessment, audit and transparency obligations within four months.